Website Grader is a free seo tool that measures the marketing effectiveness of a website. It provides a score that incorporates things like website traffic, SEO, social popularity and other technical factors. It also provides some basic advice on how the website can be improved from a marketing perspective.

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1. Title lines – Make sure that your Title Line, Meta Tag Description and Meta Tag Keywords (These are embedded into the HTML script of your website) have the main keywords that you want people to search for. We can help you with this.

2. Home Page Keywords – Prominently list the main keywords on your home page starting at the top left-hand side of the page in a text format. The search engines look for these keywords starting at the top left hand side and move down line by line, reading from left to right. Words that are part of an image will not be recognized.

3. Keyword Frequency – A search engine will also look at how often a keyword is listed on your page. The keyword needs to appear naturally in the text. You can’t just put a keyword 20 times, right after each other. The search engine eliminates those.

4. Links – Find other websites, that you would consider to be a support to your website and not a competitor, to link to your site. The more popular sites that link to you, the greater the ranking you’ll receive to your website.